International Clients Day is a holiday that encourages businesses to give their clients a little bit of appreciation. No business can be successful without its clients, so it only seems natural that any business would want to maintain that important relationship—a relationship without which the business has no chance of remaining in operation. Of course, treating clients well all year long is really the key to continued business success, but this holiday serves as a good starting point. This day is observed annually on March 19th and has been for over a decade now.

The History of International Clients Day

This holiday was created by a company from Klaipėda, Lithuania, that was trying to find out how it should observe its anniversary. They then came up with the idea of acknowledging their clients instead.

After all, they reasoned, clients are the foundation of every successful business. This is when they decided to create a holiday and encourage other companies to celebrate it. On March 19th, 2010, Clients Day was invented, and the following year it would become an international holiday.

Some Quick Points About Business-Client Relations

We simply can’t end this article without taking a little bit of time to talk about business-client relations. So we did a little bit of research and left some points on the subject below. We hope that everyone reading finds them as informative and compelling as we did.

• Customer Relations Management is integrated into many corporate strategies.
• Approximately 70% of purchase experiences are based on whether the customer feels valued.
• It’s 20-25 times more expensive to acquire a new client than to retain an existing one.

Observing International Clients Day

On this day, businesses often reward their clients with thank-you messages, gifts, or by acknowledging them on social media. This is a day for businesses to show appreciation to their clients in whatever way they see fit. Companies can also network with other businesses on this day using the hashtag #InternationalClientsDay.